Consistent marketing success is built upon a platform of strong marketing management.

bethebrand is the brand and marketing workflow, archive
and compliance system of choice for many UK and international brands.

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Easy to Use

Straightforward, instant access to your brand assets, marketing content and marketing history.

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Ultra Efficient

Streamlined managment of current workflows to maximise marketing performance.

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Extremely Effective

Strong compliance procedures that positively impact corporate governance.

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Engaged

Creating great customer outcomes is our number one priority.


Since 2001, bethebrand has been at the forefront of the development of Digital Asset Management (DAM) systems that streamline the storage, creation, approval, and delivery of marketing campaigns and key assets.

bethebrand is the preferred system for over 20,000 marketing professionals, driving in excess of 250,000 workflows.

In our most recent Superuser survey, bethebrand received a 96% satisfaction rating, with a great deal of praise for our customer support teams.
Very frequently cited adjectives in the survey were "speedy", "practical" and "straightforward", with a wide appreciation of the system's ability to be configured to specific requirements.

Meet the Team

bethebrand is utilised extensively by major brands across many sectors and is a provider of choice for the following:

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Financial Services

Our knowledge of financial services runs deep. Click here to view some of the leading brands that trust bethebrand as their preferred supplier of choice.

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Central Government

We provide best-in-class systems and solutions to ministerial departments, such as the Ministry of Defence, as well as other government bodies.

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Healthcare

At bethebrand, we understand the demands of the private healthcare insurance market, with leading providers such as Bupa and Vitality using our systems every day.

Copied but never bettered, bethebrand allows your team to work with all internal stakeholders in the delivery of highly effective marketing programmes - on time and on budget

Learn more about how bethebrand offers significant advantages for companies and organisations with sophisticated governance and regulatory oversight.

Governance Mastery

15 years of continual system development means that bethebrand will revolutionise your marketing workflow management...

...ensuring full internal stakeholder involvement and delivering detailed archiving to underpin marketing and business continuity

Key Features:

  • Efficiently develop your marketing campaigns
  • Manage your content collateral cycles from draft to approval to upload
  • Maintain a secure and comprehensive archive & comply fully with legal and regulatory frameworks
  • Chart activity and outcomes through detailed management information
  • End-to-end brand governance, consistency and control
See More Features
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See All Insights

On Board – Quilter plc

22 November

Going live in 2021 with its new bethebrand system MPAH (Marketing Production and Approval Hub), Quilter is implementing its system to deliver pan organisational support across its businesses.

Quilter plc is a leading wealth management business in the UK and internationally, helping to create prosperity for the generations of today and tomorrow. It oversees £108.5 billion in customer investments (as at 30 September 2021). It has an adviser and customer offering spanning financial advice, investment platforms, multi-asset investment solutions and discretionary fund management.

Quilter started its search for a DAM provider in late 2020, as it sought to bring an internal network of databases together into one system that could support the whole business. The new system’s core objective was literally simplicity itself:

  • Deliver state of the art literature lifecycle management to underpin its thorough compliance approach.
  • Streamline record keeping and approval processes.
  • Oversee and manage workflows and help drive project planning across the team.

Each Quilter business has its own sets of documents, communications, websites, advertising, social media, and sponsorship programmes. Rather than opt for a ‘big bang’ changeover, the internal implementation team started with the literature suite of one business with a system capable and configured for the whole business.

Closely supported by the bethebrand team, this starter project acted as an excellent blueprint for the rollout and demonstrated the agility of both teams in moving through design, configuration, and implementation in a matter of a few months.

An important element of the rollout is the quality and availability of system training. Quilter’s early adopters, together with the internal trainers and bethebrand’s account team, are able to showcase the system’s capabilities and improved outcomes to the entire business. This close team working provides a controlled yet agile approach with minimal business disruption.

An important insight shared by the Quilter team was that the bethebrand team was always there when they needed them, and they never felt that making a call to them would end up with an extra bill. This transparency and trust is key to every bethebrand client relationship.

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Book your free demonstration

bethebrand has been transformational for many leading brands and organisations.

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