Insights dated January 2009

Campaign 10:10

Tuesday, 20 October 2009

be the brand experience employees have always been conscious of the environment and are quite excited about the whole idea of '10:10', a campaign set up and run in conjunction with The Guardian.

The whole idea of the campaign is quite simple; 'Reduce your carbon footprint by 10% in 2010'. Can this be achieved? Yes, it’s a matter of embracing changes and working together in achieving the ultimate goal - reducing the amount of carbon emissions going into the atmosphere.

be the brand experience have already started incorporating small changes within our office, for instance; recyling, reducing traveling by doing online demonstrations of our system, changing our electricity provider, conducting management meetings through Skype.
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