Insight - On Board - BHSF

01 Oct 2024

We are delighted to announce that BHSF's new bethebrand system is live.

Going from initial workshop to go live in just 3 months, the new system named BAB which stands for Brand Asset Bank provides a full suite of functionality and is fully configured to meet BHSF's needs.

Since 1873, BHSF has been supporting workplace wellbeing through services like occupational health, employee benefits, insurance, emotional and legal support and tailored wellbeing programmes. As a not-for-profit, BHSF always puts its customers first.

When reviewing systems the BHSF team wanted to ensure that the system they chose would support their exact requirements and be in place for their upcoming brand refresh.

The system needed to support the full lifecycle of their regulated and non-regulated marketing assets, whilst also supporting the distribution of approved content to their internal sales team and wider broker network.

Bethebrand ticked all the boxes in terms of functionality and with or experienced client services team working closely with the BHSF team the system was delivered on time and on budget.

We look forward to continuing to work with BHSF in the coming years.

Discover more CommsBuilder

In partnership with Aldermore

Since 2009, Aldermore Group has been backing people to fulfil life’s hopes and dreams. The Group has two operating companies; Aldermore Bank plc and MotoNovo Finance Limited. Aldermore provides financing to back UK small and medium sized enterprises (SMEs). They support investors and homebuyers with mortgage finance, while offering a dynamic online savings proposition. In March 2018, Aldermore officially became part of FirstRand, the largest financial services group in Africa by market capitalisation.

CommsBuilder

Automate the creation of on-brand marketing assets without design expertise

16 May 2022

Integrated Supplier Briefing

We are continuing our series examining the possibilities of how you can configure and utilise the bethebrand system. This time we look at how bethebrand can help you get the most from your partner and supplier relationships.

08 Aug 2024

Mastering Brand Guideline Management in Financial Services

Every brand is a story, and how you tell that story matters. Brand guideline management is the process of ensuring your story is told consistently, with clarity and impact, across every marketing and communication channel. These guidelines are your brand's blueprint, defining how it should look and sound. They ensure that everyone, from your internal team to external partners, understands your brand's identity and messaging.

13 Jun 2024

Digital Asset Management Configuration for Financial Services

Imagine this: Your team is managing the feedback and review process for financial promotions through email. A single document is sent to five to a group of stakeholders for comment/review, they all provide feedback and reply to all, you now have 25 emails. More comments are made and now you have even more emails..

Be The Brand Experience Limited, registered in England and Wales
Company number 04177329
VAT Number GB799224872
Head Office: Unit 5 Culford House, 1-7 Orsman Road, London, N1 5RA
Copyright © 2026 Be The Brand Experience Limited.