Brand Assets

If you’re a marketing lead, you can be confident that your team’s central store of brand guidelines and assets is your ‘single source of truth’.

The value of your brand cannot be overestimated
Increasing number of digital channels makes it harder to create, maintain, and control your approved brand assets
Out-of-date or off-brand assets can damage your reputation
With be the brand you can
Protect your brand by managing the creation, approval, storage, distribution and archiving of brand assets
Manage creative workflow, agency briefing and brand approval
Ensure your team use the latest brand rules & guidelines
Assign user-specific access to the correct brand assets
Reduce brand dilution
Ensure on-demand access to brand assets
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So everyone can access the correct tools and knowledge to do the job properly
Avoid the use of out of date guidelines in pdf with updates applied real time
Store and manage one primary image and permit people to create on-demand derivatives
Auto-withdrawal of out of date images to avoid the use of unlicensed content
No excuses for not seeking brand team creative approval
Bring all stakeholders into a workspace to manage briefing and creative review
Control access to groups and users
Allow people to find what they want, searching either asset data or source content data
Use SeeDynamic to automatically check for errors
Through the use of CommsBuilder
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02 Feb 2021
In partnership with Aldermore
Since 2009, Aldermore Group has been backing people to fulfil life’s hopes and dreams. The Group has two operating companies; Aldermore Bank plc and MotoNovo Finance Limited. Aldermore provides financing to back UK small and medium sized enterprises (SMEs). They support investors and homebuyers with mortgage finance, while offering a dynamic online savings proposition. In March 2018, Aldermore officially became part of FirstRand, the largest financial services group in Africa by market capitalisation.
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