Insight - On Board - Police Mutual

03 Nov 2024

We are delighted to announce that Police Mutual's new bethebrand system is live.

For over 140 years, Police Mutual has been helping Officers, Staff and their families with their finances. With no shareholders, they are run for the benefit of their members and the Police Service which means they can focus on delivering the things that are most important to their members. They offer a great range of products and services exclusively for their members. This includes savings or investment products, value for money insurance, first class healthcare and advice on finding a mortgage. And they are continually developing their products and services to ensure they meet their members' needs. Today, around 200,000 members trust them with their finances.

Police Mutual needed to remove its marketing assets from the existing Royal London asset store and start managing them independently they had to choose between continuing to use bethebrand or look at alternatives.

The team decided that it was a simple decision as they had first-hand experience of how valuable the bethebrand system is to both marketing and compliance teams.

The bethebrand client services team worked closely with the PMGI team to ensure that despite a project timeline of less than 3 months, a large number of assets that needed to be migrated and new functionality requirements that the system was delivered on time and on budget.

Wave
Discover more CommsBuilder
bethebrand and its Clients in Good Shape for the new Consumer Duty
With the FCA deadline set for the new Consumer Duty for 31 July 2023, bethebrand conducted a survey amongst its clients to understand Firms' state of preparedness for the changes required
More Insights
22 Feb 2023
On Board – Close Brothers Asset Management
Going live just before Christmas 2022, Close Brothers Asset Management's (now Trinity Bridge) new bethebrand system delivers a timely step change in digital asset management at a time of change for the company's marketing.
05 Jun 2024
bethebrand acquisition
We are delighted to announce that be the brand experience has, as of this 30 May 2024, been acquired by Software Circle plc, an AIM market listed UK based acquirer of vertical market software businesses.
05 Dec 2024
On Board - Agria Pet
The new system (named TAILS) provides a full suite of functionality and is configured to meet Agria Pet's needs. Agria Pet Insurance is a UK-based company that offers lifetime pet insurance for dogs, cats,rabbits, and horses. Known for its high claim acceptance rate (98%), The Telegraph recognised it as the best pet insurance overall in 2024. The company is committed to providing comprehensive coverage and excellent customer service, making it a popular choice for pet owners in the UK.
Explore bethebrand

If you would like to explore our system further, please:

or

Join our mailing list for latest bethebrand news:

Be The Brand Experience Limited, registered in England and Wales
Company number 04177329
VAT Number GB799224872
Head Office: Unit 5 Culford House, 1-7 Orsman Road, London, N1 5RA
Copyright © 2026 Be The Brand Experience Limited.
Your privacy

By clicking “Accept all cookies”, you agree that bethebrand can store cookies on your device and disclose information in accordance with our Cookie Policy.